how we got here

Hi there,

My name is Jenny, I’m the founder of NoBrablem.

For years, I struggled to go braless without feeling awkward. I tried everything but nothing ever felt quite right. At home, I felt free. But whenever someone stopped by or I had to run a quick errand, I’d awkwardly hunch or rush to change, because my stay-at-home tee never felt “appropriate” to be seen in.

I kept searching, thinking 'there’s gotta be a brand that makes clothes for people who hate bras like me!' But I came up empty. So I made what I couldn’t find: simple, intentional clothes that let you go braless without feeling exposed or uncomfortable—and that actually look good. Because NoBrablem is as much about style as it is about comfort. This is braless fashion with a vibe.

Here’s what makes NoBrablem different:

🚫 No built-in BS – No shelf bras, no hidden padding, no extra layers.

👕 Designed for going braless – Single-layer tops with just enough coverage where it counts.

🌬️ Comfort that moves with you – Soft, breathable fabrics that feel good all day.

✂️ Small-batch, made with care – Ethically produced in limited runs (so you’re not wearing what everyone else is).

🏠 For real life – Whether you're at home, out running errands, or meeting friends, we’ve got you covered—literally and emotionally.

Going braless shouldn’t be a big deal. It should just feel right. That’s the whole idea behind NoBrablem.

That’s it. That’s the feeling.

From one braless human to another,
Jenny
Founder of NoBrablem

A bit about me? Designer by trade, poodle + toddler mom, New Yorker in NJ (by way of Seoul), Cancer sun 🦀